{"id":1651,"date":"2024-07-18T06:46:14","date_gmt":"2024-07-18T06:46:14","guid":{"rendered":"https:\/\/www.nfaktor.com.sg\/en\/?page_id=1651"},"modified":"2025-02-27T12:21:45","modified_gmt":"2025-02-27T12:21:45","slug":"product-launch-campaigns-customer-sales-awareness","status":"publish","type":"page","link":"https:\/\/www.nfaktor.com.sg\/en\/product-launch-campaigns-customer-sales-awareness\/","title":{"rendered":"Customer Stories Page-5"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1651\" class=\"elementor elementor-1651\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e73098 e-flex e-con-boxed e-con e-parent\" data-id=\"8e73098\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a6706fb elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-spacer\" data-id=\"a6706fb\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40aa032 elementor-widget elementor-widget-image\" data-id=\"40aa032\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"400\" src=\"https:\/\/www.nfaktor.com.sg\/en\/wp-content\/uploads\/2024\/08\/Our-Service-09.png\" class=\"attachment-full size-full wp-image-3580\" alt=\"\" srcset=\"https:\/\/www.nfaktor.com.sg\/en\/wp-content\/uploads\/2024\/08\/Our-Service-09.png 1200w, https:\/\/www.nfaktor.com.sg\/en\/wp-content\/uploads\/2024\/08\/Our-Service-09-300x100.png 300w, https:\/\/www.nfaktor.com.sg\/en\/wp-content\/uploads\/2024\/08\/Our-Service-09-1024x341.png 1024w, https:\/\/www.nfaktor.com.sg\/en\/wp-content\/uploads\/2024\/08\/Our-Service-09-768x256.png 768w, https:\/\/www.nfaktor.com.sg\/en\/wp-content\/uploads\/2024\/08\/Our-Service-09-600x200.png 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2727646 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2727646\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1>How we helped build campaigns for product launch through customer and sales awareness<\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e347b82 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"e347b82\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span>This multinational IT company chose to create a tech product on a specific USP &#8211; a 3-year battery. The company was looking for not just a product launch, but a creative launch that would make heads turn from all the internal departments.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e7f109 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"6e7f109\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">A \u2018build to last\u2019 infinity loop symbolizing the extended battery life, combined with a campaign in a box of ready-to-use online &amp; offline assets.<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b37a2b elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"8b37a2b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span>A product of such exceptional uniqueness deserved a launch that would ring bells in all quarters of the company. We weaved a campaign in a box exclusively to raise product awareness among salesmakers, stakeholders, and internal teams of 6 regions globally. An infinity loop symbolizing the product\u2019s extended 3-year battery life was the hero of our campaign. Additionally, we developed the physical assets required for the offline product launch &#8211; posters, handouts, standees, pull-up banners and social media assets. Furthermore, we created digital &amp; email communications for the consumers.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aef29c2 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"aef29c2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">A product outreach that generated maximum awareness in all quarters of the company.<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a10316 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3a10316\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span>Our <a href=\"https:\/\/www.nfaktor.com.sg\/en\/program-in-a-box\/\">campaign-in-a-box solution<\/a> set a standard in the execution of product launches for the company. The effectiveness of this unique product launch was appreciated in the market and consumers\u2019 awareness of the product increased substantially.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03a48cb elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"03a48cb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"impactStorieslastText1\">Found it interesting? Learn more about our services.\n<br>\n<span><a href=\"https:\/\/www.nfaktor.com.sg\/en\/account-based-marketing\/\" class=\"impactmarketingStories\" >Account-Based Marketing<\/a>\n<\/span> | <span><a href=\"https:\/\/www.nfaktor.com.sg\/en\/program-in-a-box\/\" class=\"impactmarketingStories\" >Program in a Box<\/a>\n<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aba3398 e-flex e-con-boxed e-con e-parent\" data-id=\"aba3398\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-306e7b7 elementor-widget__width-initial elementor-widget elementor-widget-shortcode\" data-id=\"306e7b7\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class='white' style='background:rgba(0,0,0,0); border:solid 0px rgba(0,0,0,0); border-radius:0px; padding:10px 10px 10px 10px;'>\n<div id='slider_2443' class='owl-carousel sa_owl_theme autohide-arrows' data-slider-id='slider_2443' style='visibility:hidden;'>\n<div id='slider_2443_slide01' class='sa_hover_container sa_vert_center_wrap' style='padding:0% 5%; margin:0px 0%; '><div class='sa_hover_buttons' style='top:50%; left:50%; margin-top:-20px; margin-left:-20px;'><a class='sa_slide_link_icon' href='https:\/\/www.nfaktor.com.sg\/en\/building-awareness-campaign-for-salesforce-about-new-services\/' target='_self' title='' aria-label=''><\/a><\/div>\n<div class='sa_vert_center'><div class=\"slide-content\">\r\n<p>How we helped build awareness among a salesforce of 2000+ about a bouquet of new services.<\/p>\r\n<\/div><\/div><\/div>\n<div id='slider_2443_slide02' class='sa_hover_container sa_vert_center_wrap' style='padding:0% 5%; margin:0px 0%; '><div class='sa_hover_buttons' style='top:50%; left:50%; margin-top:-20px; margin-left:-20px;'><a class='sa_slide_link_icon' href='https:\/\/www.nfaktor.com.sg\/en\/strategy-for-improving-marketing-partner-engagement-customer-interactions\/' target='_self' title='' aria-label=''><\/a><\/div>\n<div class='sa_vert_center'><div class=\"slide-content\">\r\n<p>How we helped enhance the usage of under-utilized Marketing Assets amongst partners and helped them engage customers better.<\/p>\r\n<\/div><\/div><\/div>\n<div id='slider_2443_slide03' class='sa_hover_container sa_vert_center_wrap' style='padding:0% 5%; margin:0px 0%; '><div class='sa_hover_buttons' style='top:50%; left:50%; margin-top:-20px; margin-left:-20px;'><a class='sa_slide_link_icon' href='https:\/\/www.nfaktor.com.sg\/en\/webinar-series-show-and-tell-partner-engagement-success\/' target='_self' title='' aria-label=''><\/a><\/div>\n<div class='sa_vert_center'><div class=\"slide-content\">\r\n<p>How we ran a Show &amp; Tell webinar series and created a huge partner engagement<\/p>\r\n<\/div><\/div><\/div>\n<div id='slider_2443_slide04' class='sa_hover_container sa_vert_center_wrap' style='padding:0% 5%; margin:0px 0%; '><div class='sa_hover_buttons' style='top:50%; left:50%; margin-top:-20px; margin-left:-20px;'><a class='sa_slide_link_icon' href='https:\/\/www.nfaktor.com.sg\/en\/sales-funnel-forecast-recommendation-platform\/' target='_self' title='' aria-label=''><\/a><\/div>\n<div class='sa_vert_center'><div class=\"slide-content\">\r\n<p>How we helped build a recommendation platform for ease of sale and funnel forecast.<\/p>\r\n<\/div><\/div><\/div>\n<div id='slider_2443_slide05' class='sa_hover_container sa_vert_center_wrap' style='padding:0% 5%; margin:0px 0%; '><div class='sa_hover_buttons' style='top:50%; left:50%; margin-top:-20px; margin-left:-20px;'><a class='sa_slide_link_icon' href='https:\/\/www.nfaktor.com.sg\/en\/product-launch-campaigns-customer-sales-awareness\/' target='_self' title='' aria-label=''><\/a><\/div>\n<div class='sa_vert_center'><div class=\"slide-content\">\r\n<p>How we helped build campaigns for product launch through customer and sales awareness<\/p>\r\n<\/div><\/div><\/div>\n<div id='slider_2443_slide06' class='sa_hover_container sa_vert_center_wrap' style='padding:0% 5%; margin:0px 0%; '><div class='sa_hover_buttons' style='top:50%; left:50%; margin-top:-20px; margin-left:-20px;'><a class='sa_slide_link_icon' href='https:\/\/www.nfaktor.com.sg\/en\/sales-enablement-campaign-reward-sales-success\/' target='_self' title='' aria-label=''><\/a><\/div>\n<div class='sa_vert_center'><div class=\"slide-content\">\r\n<p>How we built a sales enablement campaign that also rewarded sales success.<\/p>\r\n<\/div><\/div><\/div>\n<div id='slider_2443_slide07' class='sa_hover_container sa_vert_center_wrap' style='padding:0% 5%; margin:0px 0%; '><div class='sa_hover_buttons' style='top:50%; left:50%; margin-top:-20px; margin-left:-20px;'><a class='sa_slide_link_icon' href='https:\/\/www.nfaktor.com.sg\/en\/acquire-top-funnel-prospects-targeted-accounts\/' target='_self' title='' aria-label=''><\/a><\/div>\n<div class='sa_vert_center'><div class=\"slide-content\">\r\n<p>How we helped acquire top-of-the-funnel prospects from a targeted account base.<\/p>\r\n<\/div><\/div><\/div>\n<div id='slider_2443_slide08' class='sa_hover_container sa_vert_center_wrap' style='padding:0% 5%; margin:0px 0%; '><div class='sa_hover_buttons' style='top:50%; left:50%; margin-top:-20px; margin-left:-20px;'><a class='sa_slide_link_icon' href='https:\/\/www.nfaktor.com.sg\/en\/sales-incentive-campaign-success-strategy\/' target='_self' title='' aria-label=''><\/a><\/div>\n<div class='sa_vert_center'><div class=\"slide-content\">\r\n<p>How we helped build and run an incentive campaign for sales success.<\/p>\r\n<\/div><\/div><\/div>\n<div id='slider_2443_slide09' class='sa_hover_container sa_vert_center_wrap' style='padding:0% 5%; margin:0px 0%; '><div 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\/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Copyright \u00a9  nFaktor 2025. All rights reserved.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>How we helped build campaigns for product launch through customer and sales awareness This multinational IT company chose to create a tech product on a specific USP &#8211; a 3-year battery. 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